Science and creativity.
Because change can’t wait.
The irreversible momentum towards a low-carbon world is accelerating. But if we’re to have a chance of minimising the worst effects of global heating on our economy, our institutions and our inhabitants, societal-wide changes are necessary. The equation is simple: halve emissions by 2030, then bring them to net zero by mid-century. It’s a supertanker U-turn challenge — like no other — but humans have always had a knack of rising to the greatest challenges.
Climate communication is notoriously tricky to get right.
Tackling the policy problem from hell.